The Open Source Innovation Curriculum
Welcome to HowDo's Business Evolution curriculum — a structured, 52-step journey from business hypothesis to launch decision.
How It Works
The curriculum is organized into 5 phases, each building on the last:
| Phase | Name | Steps | Focus |
|---|---|---|---|
| 1 | Preliminary Research | 1–13 | Market, competition, and feasibility |
| 2 | Qualitative Research | 14–26 | Customer interviews and validation |
| 3 | Quantitative Research | 27–35 | Data-driven hypothesis testing |
| 4 | Beachhead & Capital | 36–46 | Go-to-market and funding strategy |
| 5 | The Decision | 47–52 | Go / no-go decision framework |
Each Step Includes
- An article explaining the concept and why it matters
- Key takeaways summarizing what you need to know
- An AI prompt you can paste into ChatGPT, Claude, or any LLM to do the work
Get Started
Begin with Step 1: Define Your Business Hypothesis.